Nixon
Personalization

Agency | Fluid

Role | Lead Designer

Nixon engaged Fluid to help release their first Android smartwatch: The Mission. We used in-house software called Configure, and I led Nixon through selecting and structuring watch features to create a product page that gave users a personalized experience.

Re-envisioning the product page

We kept the Nixon look and felt within the technical framework of the Configure software. We utilized an accordion pattern with scrolling on the desktop and complete listings on mobile. We succeeded by helping Nixon rethink their approach to product pages while launching their first smartwatch.


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