New York & Company
In-store Kiosk
Agency | Fluid
Role | Senior Visual Design
Team | Tember Hopkins • Pamela Tamayo
New York & Company is a retailer for women's accessories and apparel. I worked on the design of a kiosk that allowed in-store customers and employees to access the larger online inventory. This lead to an increased adoption rate of their website by in-store customers.
Unique Viewport
We took advantage of the format with large imagery to grab the user when browsing, and designed modals to make sensitive checkout information more inconspicuous.
Prototyping Interaction
To understand the quirks of working with an extra large touch screen we used Invision prototypes on a test kiosk throughout the process.
This new kiosk will provide a virtual endless aisle, offering customers access to all sizes, colors and assortments
